Search engines, like Google, are constantly indexing sites, looking for keywords and fresh content. While search engines look at many different things to determine your search results rank, one important factor is fresh content. Search engines reward sites that frequently update and revise content by sending more visitors. Sites that have stale content tend to fall lower in search results.
In Google Analytics, the term “channels” is used to describe how consumers access your website. Using a rollup of most of our 100+ customers, we’ll provide some generalized information to help you understand these concepts. Read More