Website Development

Emery’s Cottages Picks Up Speed

When Ashley and Chris visited us in August, Emery’s Cottages website was a bit incomplete and very slow. The REACH Team has made the site load three times faster!

The new site offers About Us, Contact and FAQ pages as well as a pleasing Our Cottages landing page. Users can now view cottages sorted by No Kitchen, Kitchenette and Full Kitchen categories which can determine the length of their stay.

We also trimmed the home page content to improve the scroll experience and ensure that the user was able to navigate easier. This meant eliminating content that was not essential to the promotion of the cottages.

THE OLD HOME PAGE AT A GLANCE:
THE OLD SINGLE COTTAGE PAGE AT A GLANCE:

This website was a lot of fun to work on and we are pleased with the outcome. Be sure to check it out for yourself!

Visit website
THE NEW HOME PAGE AT A GLANCE:

The individual cottage pages have been improved as well. These pages now offer continuity when viewing interior images as well as a pop up map to show where that particular cottage is located on the property. Icons show amenities specific to that cottage at a glance.

The BOOK NOW button jumps you down to the bottom of the page where users can check the availability of the cottage for their specified dates. A new call to action prompts users to check all cottages if this particular cottage is not available for their preferred dates.

THE NEW SINGLE COTTAGE PAGE AT A GLANCE:
IEC Website’s New Look!

The Island Employee Coop website has a new look!

Recently members of the Island Employee Coop met with REACH Maine Marketing to improve their website.

The REACH team came up with a new look and feel for the IEC website as well as a way to offer more to the online user. The site now shows career opportunities and a way to apply for positions online, a new IEC in the Community blog and an email sign up so customers can receive the latest sales fliers by email.

The new IEC BUSINESS pages offer a fun new way to explore the services and products offered in a tab format. Prior to the update these were displayed in list form.

The bottom of each business page offers a look inside the business as well as a map with it’s location.

Visit website
Local writer’s new website launched

Local writer Roberta Kuriloff had a website centered around her first book. She wanted to rework her website so that it could promote her as a writer, showcase and serve to market all of her work as well as allow her to share her thoughts in a blog.

The REACH Maine Marketing team designed a new look for the site with a similar color scheme that was centered around Roberta herself, not a specific book or piece of writing. The new site contains social media links and share features, email sign up, a photo gallery and her Thinking Aloud Blog.

visit WEBSITE

AFTER

Maine travel website gets a new look

travelMAINE

travelMAINE is a travel guide publication that serves both visitors and Maine businesses alike. For 45 years, this publication has been engaged in detailing the many reasons to visit Maine. Sharing useful information with the thousands of visitors who flock year-round to Maine’s beaches, woodlands, mountains, festivals, restaurants, shops and accommodations.

We here at REACH Maine Marketing love where we live and were very excited to have the opportunty to give this site it’s fresh new look.

VISIT Website

ONE NEW FEATURE: REGIONS MAP
The previous version of gotravelmaine.com, shown here, used  a series of image links to connect the user with information about each region. The new site was reorganized to show the 8 regions of Maine on an interactive map.

New website design helps Dirigo Montessori School prepare for move

Dirigo Montessori School is a long-time REACH client. Their website was designed in 2009 and had served them well over the years with many updates to the content and the addition of an external blog and resource information.

When the school Director, Alexandra Wlodkowski, contacted REACH to add information about their move to a new location,  we asked if it might be a good time to consider a complete website update and redesign. Alexandra enthusiastically agreed and scheduled an appointment to meet with REACH to talk about a new website with contemporary, look and feel. We agreed to develop a site with colors from nature showcasing beautiful Montessori learning materials.

Twelve business days later, Dirigo Montessori School, has a new website. “A big thank you goes to the team at REACH Maine Marketing who did stellar job synthesizing information from three sources including the original site, my blog, and wiki page,” said Alexandra Wlodkowski.

You’re welcome, Alexandra. Our pleasure.

The Montessori Classroom

Dirigo Montessori wanted their website to show the many beautiful learning tools that are an important part of their classroom.

Montessorie Classroom Environment

Is it time for a website overhaul?

Some websites are in need of face lift. Others are ready for a complete overhaul.

Such was the case for REACH client, Harold MacQuinn, Inc., General Contractors. As happens with many small businesses, an employee volunteered to figure out how to make a better-than-nothing website several years ago. Later, the employee left the company and since then, no one has known how to add or update the content.

Rhonda and Galya knew it was time to update HMI’s website and were considering working with a developer outside of Hancock County but decided to talk to a local provider before starting their project.  We met with HMI in the middle of May, developed a proposal that met their needs, started their project on June 7th and launched their new site 20 days later. Thank you for all of your hard work and attention to detail.  We never expected to have the site this fast.  You guys ROCK!, said Rhonda Carter, HMI Controller.

We’re excited that Harold MacQuinn, Inc. has joined our growing list of clients and are pleased to present their new website design:

New City of Ellsworth Website Features Citywide Alerts and Email Notifications

With the launch of the new City of Ellsworth website, residents can sign up to be notified when new meeting agendas and other notices are posted to the site as well as see important alerts displayed prominently on the home page.

When the City of Ellsworth requested proposals for the development of a new site, the list of desired features was based on feedback from residents.

  • Visitors to the site needed to be able to easily find information on city services without knowing what department provided the service.
  • Residents wanted to be able to sign up to receive an email letting them know when certain notices were added to the site.
  • The site needed to work well on mobile phones and tablets.

While the City’s website committee considered a proposal from a national company which specializes in developing sites for municipalities, they elected to award the project to a local company that could provide personal attention and is conveniently located just a five minute walk away – REACH!

 

Part I: Owning Your Website vs. Renting Online Space

The concept of own vs. rent is not a new one. In digital marketing, we think of sites you can’t control, like social media channels, as rentals and your website is what you own. We’ve had a couple of customers indicate they’re considering abandoning their websites and focusing their marketing investment on social media. With each lightening fast passing day in the digital marketing world the evidence is more and more clear. This is a very dangerous strategy.

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